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June 3, 2014
June 3, 2014
Categories
With the number of B2B events increasing at an exponential rate it is difficult to keep track of those key events that can be leveraged for […]
January 31, 2014
January 31, 2014
Categories
Corporate reputation management is a key form of communication for your business. A big part of this falls at your digital shop window – your website. […]
January 9, 2014
January 9, 2014
Categories
Brand is usually a word reserved for business-to-consumer PR, but business-to-business public relations agencies are beginning to acknowledge that businesses have the potential to be treated […]
December 3, 2013
December 3, 2013
Categories
A recent study by Open Road has found that the number of opinion formers visiting Twitter for their daily news and information has jumped from 29 per […]
November 6, 2013
November 6, 2013
Categories
The key to press conference success lies with keeping both the journalists and the speakers happy. It is your job to balance everyone’s needs to ensure […]
October 30, 2013
October 30, 2013
Categories
In the last bcm blog, we discussed the ways that you can stand-out when blogging as an individual in the online business-sphere. Following on from that, […]
August 29, 2013
August 29, 2013
Categories
As part of on-going efforts to make them easier and simpler to use, Linkedin groups have been given a new streamlined look. If you aren’t already, […]
August 21, 2013
ZDnet’s resident blogger Tom Foremski recently published a series of blogs asserting that Google’s recent updates to their webmaster rules could mean the end for PR as […]
July 24, 2013
How much do you read online? The first half of an article, a paragraph, or just the first line? According to a recent Chartbeat study, a […]
June 17, 2013
Running an event can be challenging and time consuming, but if you get it right it can provide many benefits for your business, whether it’s expanding […]
May 30, 2013
The pressure for coverage is constant for all PR professionals. Whilst sending out regular press releases can help keep your client’s name and work fresh in […]
March 28, 2013
Social media has undergone a boom over the last decade. The average person now spends up to 20 per cent of their PC time, and 30 […]