PR guides

November 5, 2015
ADIPEC

Our Guide to ADIPEC 2015

Our Guide to ADIPEC 2015 On Monday, Abu Dhabi will play host to ADIPEC, one of the world’s largest and most important oil and gas exhibitions. BCM […]
September 15, 2015
Be Prepared with media interview preparation

Media Interview Preparation

Most companies and organisations recognise the value of a good news story, and the opportunities an interview offers to promote or protect reputations. However, with “citizen […]
November 20, 2014
BCM attends the Motek exhibition in Germany

Event Preparation and Press offices – Lessons in Stupidity

A couple of weeks ago I was supporting one of BCM’s clients at the Motek Show in Stuttgart. Motek is a huge exhibition that covers the […]
July 23, 2014

Quality Content – A Win Win Situation

Amidst an ever-changing world where people are bombarded by information it seems that quantity is rapidly usurping quality, even though informed opinion clearly shows that quality […]
February 22, 2013

Pitching etiquette

Editors are the gatekeepers of editorial content. If you want something published then you need to make the case to them first. Successful pitches aren’t a […]
October 25, 2012

5 reasons to launch your company into the Twittersphere

As the world’s fastest expanding social media site, Twitter is an online tool that should not be ignored. The little blue bird has encouraged people: rich […]
September 28, 2012

The Importance of Groundwork for Events

We’ve just got back from a successful visit to Innotrans in Berlin. For those not in the know, InnoTrans – held every other year in September […]
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